Jon Bruner on Twitter / X
This is a CT scan of Heinz’s new ketchup cap. It represents a $1.2 million engineering investment over 8 years. Here’s why it’s significant… 🧵 pic.twitter.com/EUaXICOpr5— Jon Bruner (@JonBruner) February 28, 2024
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CT scans reveal the amazingly complex physics behind a ketchup bottle cap
Millions of people squeeze ketchup out of bottles every single day. It’s such a common thing we barely even think about it. But inside the ketchup bottle (and specifically, inside its cap) there’s actually a lot of physics. To illustrate this stunning physics, the tech research company Lumafield used X-ray CT scanners to examine what lies inside a ...
Heinz rolls out newly designed ketchup bottle that could set new standard for packaging: 'We can't continue to do things as we have in the past'
Ketchup maker Heinz has spent nine years and $1.2 million creating a new version of its plastic bottle cap that can be treated at recycling plants.
New Heinz Bottle Cap Took 185K Hours to Design
This one will be a lot easier to recycle
We scanned the famous bottles found on every table, including a self-tearing freshness seal.
Will this month's scan uncover the secret behind Heinz 57 or the world's favorite Sriracha bottle cap? Our CT Scanner reveals all!
Coca-Cola unveils new bottles with attached caps in the UK
The new Coke bottles that have debuted in the U.K. are part of Coca-Cola's World Without Waste initiative.
Accessible self-sealing upgrade for P&G washing up liquid bottle
Dawn, a Procter & Gamble brand, has today introduced its Dawn EZ-Squeeze, a new inverted bottle with a patented no-flip cap technology, which offers easier and more accessible dispensing of washing up liquid.
Inverted Dawn EZ-Squeeze Bottle has Self-Sealing Valve
New inverted bottle from P&G for its Dawn dish soap, the Dawn EZ-Squeeze, has a no-flip cap and self-sealing valve, and enables one-handed dispensing.
Dawn Introduces Upside-Down Dish Soap with Self-Sealing Valve to Help You Get Dishes Done Faster
Inverted bottle, no-flip cap and self-sealing valve allow for easy one-handed use of every last drop of soap Today, Dawn®, America’s #1 dish liquid*, is introducing Dawn EZ-Squeeze, a new inverted bottle with patented no-flip cap technology, enabling it to stand on its cap and dispense from the bottom with a self-sealing valve that protects against leaks. “Dish soap bottles are one of the most-used household items, so they should be easy to use – from the first drop to the last,” said Guerin McClure, Vice President, North America Dish Care at Procter Gamble. “You’ve likely spent time shaking, flipping, and banging your dish soap bottle on the countertop in a messy attempt to make the most of every drop. With Dawn EZ-Squeeze we wanted to create a dish soap that was designed to be fast and easy, helping you get away from the sink and on with your life.” Dawn devoted more than five years, hundreds of designs, and thousands of hours of testing, in the development of Dawn EZ-Squeeze