Instinct. It’s one of the most powerful forces we have, guiding decisions without the need for calculations or endless deliberation. You see it every day. A stand-up comedian improvises with the crowd…
The Usability Myth: Users Don’t Really Know What They Want (and That’s Totally OK!) | Web Designer Depot
Users' feedback is shaped by biases, emotions, and familiarity with the status quo. Great UX design requires balancing empathy with vision, using user insights as a guide—not the rulebook.
From design tools, to our design process, to the user behaviors that will change the way we design - a list of what to expect for User Experience (UX) Design in the next year.