A framework to build a successful developer marketing program for your business. Read the full talk script in a much nicer format: http://jdb.io/scoop-talk Hello and thank you for coming. It’s a pleasure to be here and I’m really thrilled to have the opportunity to speak to you all today about a topic that I’m very passionate about, marketing to developers. The inspiration for this talk was a repeated interest among friends and colleagues about what it is that I actually do. I found that the more I tried to explain the approach to my work, the more I would find patterns. This talk is a coll...