Reports, Trends & Stats

Reports, Trends & Stats

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Social Media Trends 2024
Social Media Trends 2024
Stay ahead of the social media curve with Hootsuite’s social trends for 2024. Read the report now and learn how to use each trend to your advantage.
·hootsuite.com·
Social Media Trends 2024
The media’s got a trust problem | GWI
The media’s got a trust problem | GWI
American's from all walk's of life are losing trust in the news they read. Media organizations should prioritize rebuilding public trust, highlighting the authenticity of their work.
·gwi.com·
The media’s got a trust problem | GWI
Boomers are doing more shopping and scrolling | GWI
Boomers are doing more shopping and scrolling | GWI
Older consumers are using a wider range of social media apps and ecommerce sites, representing a large, untapped opportunity for many brands.
·gwi.com·
Boomers are doing more shopping and scrolling | GWI
Short-form video is changing sports | GWI
Short-form video is changing sports | GWI
Short-form video is proven to work for less-followed sports, so bigger sports brands should get in on the action.
·gwi.com·
Short-form video is changing sports | GWI
Veganism ain't so hot anymore | GWI
Veganism ain't so hot anymore | GWI
Plant-based food’s addressable market is evolving. Food brands should target flexitarians and those interested in reducing their meat consumption, not just vegans.
·gwi.com·
Veganism ain't so hot anymore | GWI
America’s concern with gun violence is growing | GWI
America’s concern with gun violence is growing | GWI
Americans are now more worried about gun violence than healthcare. As anxiety continues to grow, there's room for brands to explore carefully-considered approaches to the conversation.
·gwi.com·
America’s concern with gun violence is growing | GWI
Connecting the dots: 2024 consumer trends | GWI
Connecting the dots: 2024 consumer trends | GWI
Discover the biggest consumer trends set to dominate 2024, and get ready to supercharge your product, marketing, and business strategies.
·gwi.com·
Connecting the dots: 2024 consumer trends | GWI