Older consumers are using a wider range of social media apps and ecommerce sites, representing a large, untapped opportunity for many brands.

Short-form video is proven to work for less-followed sports, so bigger sports brands should get in on the action.

Plant-based food’s addressable market is evolving. Food brands should target flexitarians and those interested in reducing their meat consumption, not just vegans.

Americans are now more worried about gun violence than healthcare. As anxiety continues to grow, there's room for brands to explore carefully-considered approaches to the conversation.

Enhance your social media strategy by reviewing our 2023 Social Media Map, which features hundreds of live links categorized into 25 distinct categories.

Discover the biggest consumer trends set to dominate 2024, and get ready to supercharge your product, marketing, and business strategies.

Una guida ai dati che è possibile estrarre da Facebook grazie alle app ed al social login. Per averne consapevolezza come individui e comprenderne le potenzialità come professionisti

Analisi del trend di lungo, medio e breve periodo, dell'interesse degli italiani a cancellarsi da Facebook, e analisi dei valori assoluti di ricerca al riguardo

Dopo il caso di Cambridge Analytica e il Facebook Gate, non abbiamo più scuse