The company released its second-quarter earnings Thursday as it continues efforts to repair its image.

Visa is working with three winning startups on major marketing efforts like engaging millennials and creating better direct mail strategies.

Lowe's is bringing its "Fix in Six" Vine campaign to life, creating animated window displays of household tips, at one of its first Manhattan locations.

Guest host Nick Woodman took part in a special edition of 'Shark Tank' that saw three entrepreneurs score deals with the sharks.

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McDonald's launches transparency campaign to battle bad food reputation

Do you want to stimulate online growth and engagement? Are you using visual marketing in your business? Understanding how other businesses use visual content can help you integrate new tactics into your own marketing strategy. In this article I'll show you how five brands are using visual content successfully. Why Use Visual Content in Your Marketing? When it comes to marketing your business, pictures speak volumes. Not only do they make a bigger impact, but also they do it in a shorter amount of time. Research shows the brain processes visual content 60,000 times faster than text. Add that...

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Companies that try to be all things to all customers are sure to fail. Here's a business guide from Inc.com on how to focus on your target market.

Want to come up with the next "Got milk?" We've asked industry pros for their most creative tips for creating a sticky, meaningful tagline.

Everyone in the tech world talks about business models. But I’ll bet that if you quizzed a random sample of these people, you’d find that they really don’t know what a business model is. I did just that with my students at UC-Berkeley. Most raised their hands, and MBA student Blake Brundidge's attempt to answer the question was a valiant one—but none of them really had a clue. The only one who got the answer right was Lionel Vital, a Stanford student gatecrashing my iSchool class. The reality is that discussions of business models are like discussions of teenage sex: everyone talks about it...

This video is well done and informative. If you weren't sure about mobile devices as a possible channel for learning then maybe you should ...

To build a solid foundation for your business, you must first identify your typical customer and tailor your marketing pitch accordingly.