Our App Store Optimization (ASO) and Store Intelligence products give vital keyword and competitive data so you can improve visibility, performance and ROI.

The Boost option on Facebook has come a long way since launch. With recent changes addressing concerns about targeting and low quality engagement, it's now a viable option to quickly promote content. [...]

Marketers looking to build stronger connections with consumers typically turn to social media industry leaders Facebook and Twitter for their outreach. But those are the wrong places to be looking, according to a new report by Forrester Research. So few people actually see posts from top brands on Facebook and Twitter that focusing heavily on …

PR can do wonders for your startup or small business, but not all strategies have proven to be effective. Below, 16 entrepreneurs from the Young Entrepreneur Council share the one PR strategy th...

Working from one editorial calendar is essential for the long-term success of your blog.

Open Influence is a global influencer marketing solution focused on generating value for brands across all the major social media platforms.

We are just about to launch an online marketplace with a focus on waterfront lifestyle living.

Audit your website, explore competitors, research keywords & backlinks - all in one place. Powered by seriously big data & trusted by top SEOs.

Coming up with ideas for new blog posts can be a struggle. Learn how to cure blogger's block & come up with killer topics your readers will love.

We list five common features of successful Facebook videos, and explore how publishers can make the most of their footage in the news feed.

Worried the latest algorithm tweaks could mean a decline in reach? Columnist Jordan Kretchmer says it might be time to switch up your Facebook strategy.

Digital Marketing Strategy and Analysis The expansion of digital channels and their value to overall business goals has created the need for a fully integrated digital strategy, which I can build for you on a contract basis. More » Digital Partnerships for Startups I can partner with you to build and execute a business plan for […]

Manage multiple social networks, schedule unlimited posts, recycle evergreen content, collaborate with your team, and analyze performance - all from a single dashboard.

The New Big Deal of Influencer Marketing - with Examples by Jeff Foster on Martech Zone

I get a lot of email. Seriously. A ton. Most of it is just lazy crap and it wastes my time and yours. I actually like getting emailed PR…

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Over 150 phrases and words that convert, as chosen by research studies, advertising legends, and psychology tests.

As most of us already know, in the world of ecommerce marketing data is sacred. Which is why the design of your brand's web form is of prime importance. Here are twelve tips on improving your ecommerce web forms today.

Back when I first wrote about Scoop.it back at the end of 2010, I described it as “Tumblr without the blogging.” Since then the company has moved towards helping businesses curate online content for their staff and customers. Its latest move is into the increasingly busy area of content marketing. Scoop.it Content Director is a suite of features […]

The secret to reddit marketing is to use it as a community management tool first and content marketing tool second. Here's how to get started.