At The Mercy of Facebook’s Algorithm? Don’t Hate The Player, Change The Game
Worried the latest algorithm tweaks could mean a decline in reach? Columnist Jordan Kretchmer says it might be time to switch up your Facebook strategy.
Content Marketing Without the Content: Scoop.it's Latest Move
Back when I first wrote about Scoop.it back at the end of 2010, I described it as “Tumblr without the blogging.” Since then the company has moved towards helping businesses curate online content for their staff and customers. Its latest move is into the increasingly busy area of content marketing. Scoop.it Content Director is a suite of features […]