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Forrester Says Marketers Are Wasting Resources on Facebook, Twitter
Forrester Says Marketers Are Wasting Resources on Facebook, Twitter
Marketers looking to build stronger connections with consumers typically turn to social media industry leaders Facebook and Twitter for their outreach. But those are the wrong places to be looking, according to a new report by Forrester Research. So few people actually see posts from top brands on Facebook and Twitter that focusing heavily on …
·marketingland.com·
Forrester Says Marketers Are Wasting Resources on Facebook, Twitter