SEO is evolving—Meet Generative Engine Optimization (GEO). Who wins in the GEO vs SEO content showdown? Read this post to discover the nuanced answer.

SEO is evolving! Learn all about Generative Engine Optimization, and how to get your content quoted by AI 👉 https://bit.ly/4lJMbUc 💥 Get 10% off your new plan with code AI10! With 60% of Google searches ending with zero clicks, traditional SEO isn’t enough anymore. This video introduces you to Generative Engine Optimization, or, GEO. The newest evolution of SEO for the new AI age. With good GEO, you can make sure your content gets quoted in AI-powered searches across AI platforms like ChatGPT, Perplexity, and Google’s AI Overviews. Learn the four key differences between SEO and GEO, and why AI platforms are prioritizing authority over traditional ranking factors. We’ll explain why the addition of GEO matters for your content’s future visibility. ___________________________________________________________________________ 🚀 YOUR GEO CHECKLIST: - Write in clear Q&A format when possible - Make each paragraph standalone and complete - Include specific examples and supporting data - Use authoritative but accessible language - Add context that AI can easily understand and extract ___________________________________________________________________________ 📌 Handy Links Hostinger Tutorials: What Is Generative Engine Optimization (GEO)? http://bit.ly/4nV6dwf GEO vs SEO: What’s the Difference? http://bit.ly/46ygw3p What is llms.txt? http://bit.ly/3IyULGu Aggarwal et al. (2024), GEO: Generative Engine Optimization, arXiv:2311.09735, available at: http://bit.ly/40lGRha ___________________________________________________________________________ 💥 Timestamps 00:00 Introduction 00:54 What is GEO? 01:26 GEO vs. SEO - The Similarities 02:44 GEO vs. SEO - The Differences 05:27 Case Study: StoryChief & GEO 06:35 Why GEO Matters now ___________________________________________________________________________ ⭐ Follow Us ⭐ TikTok: https://www.tiktok.com/@hostingeracademy Instagram: https://www.instagram.com/hostingeracademy/ Twitter: https://twitter.com/Hostinger Facebook: https://www.facebook.com/Hostinger/ Reddit: https://www.reddit.com/r/Hostinger Hostinger Tutorials: https://www.hostinger.com/tutorials ___________________________________________________________________________ ▶ Subscribe to our channel: https://www.youtube.com/c/HostingerAcademy/?sub_confirmation=1 ___________________________________________________________________________ 💥 Ready to future-proof your content strategy? Subscribe for more cutting-edge marketing insights and let us know if you're already using AI for search! Three. Two. Online🚀 #GEO #SEO #GoogleAI #AISearch #ContentMarketing #AISEO #GenerativeEngineOptimization #DigitalMarketing #whatisaisearch

If “Generative Engine Optimization” sounds like a buzzword your boss made up… this video is for you. We’re breaking down what GEO actually means, why it matters, and how it’s flipping traditional SEO on its head. No jargon. No fluff. Just plain English, (maybe some crayons), and a smarter way to show up in AI-generated answers on ChatGPT, Google’s AI Overviews, Perplexity, and more. Learn how to: - Get your content featured inside AI answers (not just in search results) - Optimize for ChatGPT, Perplexity, Gemini, and Google’s AI Overviews - Show up locally when someone searches “best [your niche] near me” - Get quoted (even if you’re not credited) - Data sources to win visibility - Understand the impact on your website traffic This isn’t SEO vs. GEO. It’s SEO evolving. And if you help local businesses or publish any kind of content online, you need to know how this works. Check out our AI Workforce demo: https://youtu.be/HoKW2GDnaws Ready to Future-Proof Your Strategy? Get a Vendasta Demo: https://www.vendasta.com/request-demo/?utm_source=YouTube&utm_medium=video&utm_campaign=YouTube_v%3DVGI3TKBcH6A 00:22 From 10 Blue Links to AI Answers 01:15 What Counts as a Generative Engine 02:13 SEO vs. GEO (What’s Changed) 03:03 How AI Builds Answers (And Where It Looks) 03:36 Why Credit Doesn’t Always Matter 05:07 Local GEO: Showing Up in Local Searches 07:47 GEO Action Plan for Agencies & Businesses 08:35 Why Search Isn’t Dead—It’s Just Changing Explore Vendasta’s AI Employees here: https://www.vendasta.com/ai/ Next up: How I Built an AI Sales Assistant That Handles Every Lead (Step-by-Step) 📹 https://youtu.be/nu_M80BB4yQ Got questions about GEO? Or have you seen your content show up in ChatGPT’s answers? Tell us in the comments—we’re reading every one. 👍 Like & subscribe so you don’t miss what’s next in search, SEO, and AI. CONNECT WITH VENDASTA: YouTube: youtube.com/@Vendasta LinkedIn: https://linkedin.com/company/vendasta X: https://x.com/vendasta Instagram: https://www.instagram.com/vendasta/ Vendasta is an AI-powered platform for customer acquisition & engagement. Unlike traditional marketing automation, CRM, or customer acquisition tools that focus on isolated functions, Vendasta offers a complete solution with an integrated suite of tools to run and manage digital marketing campaigns, automate campaign, sales and billing workflows, and deliver personalized customer journeys.

This GEO strategy is about ensuring that your content is straightforward, trustworthy and easy for both AI and users to understand.

GEO is about optimizing content for AI platforms, including ChatGPT, Gemini and Claude.

Imagine asking a search engine a question and getting not just a list of links, but a thoughtful, multimodal response complete with text, images or even videos customi...