BBC's Experimental 'Perceptive Radio' Will Personalize Content | Adweek
Perceptive Radio | A prototype radio from the BBC adapts the broadcast content based on the location of the user.
BBC creates 'Perceptive Radio' that modifies broadcast based on location | IAB UK
BBC Invents Radio That Tailors Content To Its Listener - PSFK
BBC R&D: Perceptive Media “Breaking Out”
BBC Creates Broadcast Content Tailored To Individuals’ Social Data - PSFK