People want to know what they’re working toward and why.

With its latest short film about men is Gillette acting with purpose? Or, is it purpose-washing?

Steve Jobs, back in the day, telling us how simple brands really need to be.

Within each of us are two selves, suggests David Brooks in this meditative short talk: the self who craves success, who builds a résumé, and the self who seeks connection, community, love -- the values that make for a great eulogy. (Joseph Soloveitchik has called these selves "Adam I" and "Adam II.") Brooks asks: Can we balance these two selves?