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Don’t Throw It Away 🗑️
Don’t Throw It Away 🗑️
In yesterday’s Tedium, there was this weird anecdote I uncovered about how a marketing research company managed to create untold amounts of environmental damage in an Iowa community because it couldn’t figure out how to get rid of all the waste that its business—processing coupons—created. Which is quite a weird problem to have, don’t you think?When we try to ditch things we used to rely on, there’s a tendency to think, “out of sight, out of mind.”That is not a theory I subscribe to. Despite ha…
·midrange.tedium.co·
Don’t Throw It Away 🗑️