"I believe we’re far from reaching our full potential."

Evan Spiegel isn’t going down without a fight.

Everyday 332 million people open Snapchat on their phones, and with our camera, can start conversations with their real friends. Today, we’re introducing Snapchat for Web, a new way for our community to stay connected through our camera when they’re at their computers.

With Snapchat for Web, you can send messages and snaps, and chat via video and regular calls. It also allows users to take advantage of messaging features.

Everyday 332 million people open Snapchat on their phones, and with our camera, can start conversations with their real friends. Today, we’re introducing Snapchat for Web, a new way for our community to stay connected through our camera when they’re at their computers.

You can set your "BFF," see who watched your story, and more.

This Week in Apps is the weekly TechCrunch series that recaps the latest in mobile OS news, mobile applications and the overall app economy.

The lens has a few tools to help you practice.

You no longer have to paste YouTube videos into your snap.

CEO Evan Spiegel on Snapchat's new focus on utility

Twitter is partnering with Snap to bring tweets into Snapchat with a native integration that both companies hope will push users away from screenshots and toward more interactive embeds. Twitter users who are also logged into the Snapchat app on their phone will be able to access the functionality by tapping share on a particular […]