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People buy software for the features—and the product with the best features for the job will win. You don't need the best app; you need the best one for your needs.

Your next great app idea doesn't have to wait for you to learn how to program. From Airtable to Zapier, here's how to fake your idea into being.

A roundup of insights from thousands of SaaS pricing data points.

The most popular new interface element in business software lets you tell apps exactly what you want to do.

And why the era of worker-centered work tools may be over

Software used to get cheaper over time—but not anymore. Today's business software inflation rate is over three times the market average, based on our research of 100 popular SaaS tools.

A few extra cents here, a huge price jump for that new feature you need. Software is increasingly expensive, and here are the most common ways apps get us to pay more.

Apps in a browser weren't enough. Collaboration and cross-platform development made the difference.

Google Cloud has a new CEO: the news is a surprise at first glance, but may make more sense than it seems. To understand why, look at VMWare, outgoing Google Cloud CEO Diane Greene’s most fam…

What does the future of enterprise software look like? Atlassian has an idea, so I interviewed their CEO.

MongoDB continues to thrive despite being built on “open source”; it is creating a playbook for other open source companies to follow.

Finally, the MoviePass breakdown so many have been asking for; then, another story to catch-up on, about Atlassian, Slack, and leadership.

Nothing has been automatic about the success of Automattic. Today, for those who haven’t been paying attention, the company looks a bit like an overnight success story.

Infrastructure-as-code (IaC) is often seen as a deployment tool. Write code to describe your infrastructure – either at a low level like Terraform or Cloudformation, or at a high level like the AWS Cloud Development Kit (CDK). But Infrastructure-as-code is naturally part of the continuous deployment (CD) process, but increasingly is finding its way into continuous integration (CI). Infrastructure-as-code is becoming build-as-code. Take this hypothetical scenario – you want to deploy every new

Super Follows made the news, but Twitter’s Analyst Day was interesting for more reasons than that.

The company has an iOS app and big new ambitions. Should writers be scared?

What will venture capital look like in a few years? View email in your browser Braintrust Good afternoon! In many Braintrust editions, we ask venture capitalists to tell us how the fields they invest in could change over time.

> With a sufficient number of users of an API, it does not matter what you promise in the contract: all observable behaviors of your system will be depended on by somebody. If the API is the documented contract exposed by an application, the API Surface Area encompasses all observable behavior from the API and any integration points. That is, API Contract ⊂ API Surface. One benefit to open-source is that you don't need to design the perfect API for your customers. That's because the effective su

"If you have $5 and Amy has $5, Amy has more money than you"

> A complex system that works is invariably found to have evolved from a simple system that worked. A complex system designed from scratch never works and cannot be patched up to make it work. You have to start over with a working simple system. Simple is hard. But that's why theres inherent value in iteration (and it follows, the value in change velocity [https://matt-rickard.com/developer-velocity/]). It tells us to keep our API surface small [https://matt-rickard.com/keep-api-surface-small/

The Enterprise Tech 30 is a report published by Wing VC identifying 10 Early Stage, 10 Mid Stage, 10 Late Stage, and an extra 10 "Giga" (a new category) enterprise startups. You can read the full report here [https://www.enterprisetech30.com/wp-content/uploads/2022/03/et30-2022-report.pdf] . How startups make the list: first, there's a short list of about 800 startups that get sent out to institutional investors, who then fill out a survey. This year, they added an additional scoring mechanism