Artificial Intelligence is Replacing Humans in PR Measurement

As the volume of digital content increases, so does the challenge to monitor and measure it accurately. Media monitoring firms play an essential role in the information supply chain, capturing large quantities of content, data, and metadata daily. While historically, media monitoring firms relied on manual human labor to capture and analyze this information, artificial [ŝThe post Is Artificial Intelligence Replacing Humans in PR Measurement? first appeared on Burrelles