Structuring Unstructured Content: The Power of Knowledge Graphs and Content Deconstruction
Unstructured content is ubiquitous in today’s business environment. In fact, the IDC estimates that 80% of the world’s data will be unstructured by 2025, with many organizations already at that volume. Every organization possesses libraries, shared drives, and content management systems full of unstructured data contained in Word documents, power points, PDFs, and more. Documents like these often contain pieces of information that are critical to business operations, but these “nuggets” of information can be difficult to find when they’re buried within lengthy volumes of text. For example, legal teams may need information that is hidden in process and policy documents, and call center employees might require fast access to information in product guides. Users search for and use the information found in unstructured content all the time, but its management and retrieval can be quite challenging when content is long, text heavy, and has few descriptive attributes (metada