Improve Amber Alerts or risk alienating public, expert warns
Ontario's Amber Alert system risks alienating the public by issuing alerts, sometimes late at night, that people perceive they cannot usefully respond to, an expert argues. Read the story on CTVNews.ca
Apple's secret weapon in AR is right in front of us
Exclusive: Apple's AR executives talk about why iPhones and iPads are transforming into world-mapping, object-scanning tools -- and why that matters more right now than glasses.
How L’Oréal and Other Innovative Brands Are Reinventing the Store Locator
It’s true that most consumer searches originate with Google and other search engines and that consumers often find the information they need in third-party properties like Google Maps, Yelp, and Tr…
Foursquare’s New Audio Assistant is a Peek into the Future of Local Tech
Dubbed Marsbot for Airpods, Foursquare’s virtual assistant will whisper insights to users about their surroundings, unprompted, as they move throughout the world. This may be a recommendation…
Interactive Maps Help Bring Back Shoppers After Covid Hiatus
As the pandemic has worn on, marketers have begun to ask what’s next. How do you keep open and click-through rates high, even as consumers shift back from e-commerce to in-person shopping? The answ…
Putting Context Over Coordinates with New Location Encoding Standard
Context over coordinates. That’s the premise behind a new standard universal location ID called Placekey, which launches publicly today. By offering a standard for identifying any physical place…
WHEELING — The city of Wheeling’s 311 non-emergency reporting system is in need of serious upgrades to make it effective, according to Councilman Ben Seidler, who has volunteered to take the lead with developing recommendations to bring improvements to the system. The city’s 311 online citizen request system was introduced in January 2019. The service […]
Hawaii Island considers 'geofence' for quarantined tourists
Officials on the Big Island are reviewing an idea that would allow tourists to roam freely on resorts while their movements are tracked to ensure they stay inside the boundaries of the facilities.
Garmin mobile app, website hit by prolonged outage
Technology company Garmin is experiencing a prolonged outage affecting its fitness tracking, aviation and commercial travel services, as well as its customer support network.
Expanded quarantine sites considered for reopening border
BASSETERRE, St. Kitts — Quarantine procedures for persons travelling to St. Kitts and Nevis are being reviewed ahead of the eventual reopening of the borders to regional and international air passengers. No date has yet been announced when the borders will reopen. Returning nationals and residents on charter flights are the only persons currently allowed […]
Recent announcements from Snap and Apple at their respective developer conferences point to future connections between AR and local commerce. Snap’s Local Lenses will let developers create…
Lost in the wild? This digital location tech could help emergency crews find you
Exclusive: Several emergency services in the US and Canada are embracing the What3words service. One tap on a text message lets you tell them exactly where you are.
vGIS - The Most Advanced Augmented Reality System for GIS and BIM
vGIS Utilities (https://www.vgis.io) is the most advanced augmented reality solution for BIM and GIS visualizations. vGIS was designed to create a more produ...
How Z-Axis is Set to Level Up Localized Marketing Post-Covid
The margin for error is thin and every dollar counts. Accuracy and precision are top of mind, as advertisers continue to long for reliable data to make the most strategic decisions in their adverti…
6 Ways To Use Hyperlocal Data To Rebuild in the Covid-19 Economy
Location is a prime indicator of our interests, purchase habits, and daily behaviors. Where we go defines who we are, and in the Covid-19 world, location continues to tell that story, even if the s…
Council Post: Why The Pandemic Hasn’t Changed The Way We Measure Employee Productivity
In this modern employment climate, supervisors no longer micromanage their employees' every move. Neither do they care how many hours employees clock in. Managers are thought of as coaches and mentors, not as bosses in the traditional sense of the term.
How First-Party Data Can Drive a Comeback for Local Travel
Long live the road trip. Experts predict that people will largely look to visit domestic and drivable destinations because of new health and economic concerns. We’ll see more three- and four-day tr…
A group of volunteers from Shopify has released COVID Shield, a contact-tracing app to help combat COVID-19.The app uses Bluetooth technology to trace and notify possible exposure to the coronavirus.