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<p>As business buzzwords go, “collaborate” and its derivatives are surely modern favorites. Applying for a job? Emphasize your collaboration skills. Courting customers? Promise a collaborative relationship. Wooing new hires or investors? Talk up your collaborative culture</p>
Any business works better when its employees, teams, divisions, and leaders share ideas and resources to pursue a common goal.
Four new books offer advice
You’ll find the most interesting case studies—of organizations getting collaboration right and of those felled by the lack of it—in <span class="mediatitle">The Silo Effect,</span> by Gillian Tett, an editor at the <span class="mediatitle">Financial Times</span>
Tett shows us how Sony missed the digital music revolution because its competing divisions couldn’t agree on products, platforms, or strategy;
how UBS, the venerable Swiss bank, lost billions through lack of coordination between its New York and London credit derivative desks and its three risk departments (credit, market, and operational), which left everyone clueless about the enterprisewide threat
nd how tribalism among the world’s leading economists blinded them to the causes of the most recent global financial crisis.
Tett explains how Facebook uses a hierarchy-free orientation program, frequent job rotations, and regular “hackathons” to encourage cooperation among project groups
how the Cleveland Clinic reorganized its medical staff into teams that focus on ailments rather than their own skills to improve patient outcomes
how data crunchers infiltrated bureaucratic police departments to reduce crime rates in New York and Chicago.
Many readers will have heard those stories before, but the detail is impressive. And the lessons Tett offers at the end of the book are spot on:
Keep organizational boundaries flexible and fluid
use technology to disrupt them
share data and let different interpretations of it be heard
reimagine corporate taxonomies and experiment with new ones
tie compensation to collaboration
These are high-level, top-down recommendations. But she also has a few tips for any manager eager to fight silos from the bottom up
Think like an anthropologist—with curiosity, healthy cynicism, and an appreciation for how things relate to one another so that you’re able to recognize when systems no longer make sense
In <span class="mediatitle">Friend & Foe,</span> Wharton professors Adam Galinsky and Maurice Schweitzer (see <a href="/2015/09/the-organizational-apology">“The Organizational Apology,”</a> in the September 2015 issue) present reams of cool research showing why, although humans are inherently social animals, we’re also wired to vie with one another when resources are scarce and conditions are dynamic or uncertain.
The most pertinent lesson for would-be collaborators: Build trust by showing warmth and competence, appreciating others’ perspectives, and revealing vulnerability.
In <span class="mediatitle">Collaborative Intelligence,</span> consultants Dawna Markova and Angie McArthur drill down into personal skill building.
They encourage leaders to understand their own and others’ “mind patterns” (six in all, based on one’s preference for visual, auditory, or kinesthetic information processing) and “thinking talents” (35, ranging from “adapting” to “wanting to win”).
The authors then describe how to use inquiry and mindset shifts to ensure that everyone is contributing to a successful shared future.
Appreciate the value in intellectual diversity, and approach every work partnership wondering, “What can we make possible together?”
Longtime management writer and consultant Ken Blanchard also believes that <span class="mediatitle">Collaboration Begins with You.</span>
to shift his and others’ hearts (intent), heads (thought), and hands (action) toward collaboration.
must build on differences;
He comes to see that leaders
talk openly about collaboration
craft a clear purpose,<span class="diigoHighlightCommentLocator"></span> values, and goals
nurture safety and trust;
empower themselves and others to spread it
Companies don’t fail at collaboration because not enough people will cooperate with one another. They fail when people work too closely in certain teams, functions, or departments without any regard for the rest of the organization.
Coaching for collaborative thinking and behavior <em>might</em> help them break through those boundaries.
But policy changes—such as the incentives and restructuring put in place at the Cleveland Clinic or the nudging mechanisms seen in Facebook’s orientations, rotations, and use of its own social network to forge surprising connections—are much more effective.
As Galinsky and Schweitzer note, the more cohesive and successful teams become, the less likely they are to cooperate with other teams, even within their own companies.
So, yes, let’s encourage people to get better at collaboration, even train them in it. But let’s also design organizations that make it energizing and fun, not forced.