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Bad Metaphors: The 30,000-Foot View
Bad Metaphors: The 30,000-Foot View
The phrase is meant to convey authority, but it is also a plea for trust. Believe me, I can see more than you — so do as I say. ​ While these sights may amaze the neophyte air traveler, the window-seat view soon becomes routine — and yet it still manages to conserve its power in metaphor. ​ While everyone is invited to see things from 30,000 feet, not everyone is invited to stay there or make decisions from such an elevated position. ​ The expression enfolds a double maneuver: It shares a seemingly data-rich, totalizing perspective in an apparent spirit of transparency only to justify the restriction of power, the protection of a reified point of authority. ​ It’s not about flight at all: It is a vertical metaphor to negate horizontalism.
·reallifemag.com·
Bad Metaphors: The 30,000-Foot View