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The perks of patronage
The perks of patronage
They’re there because they weirdly fell in love with what you’re doing, and they want to see you succeed. ​ But we never stopped to think about whether we repeated these behaviors because they were actually good for creators, or because that’s just how Kickstarter did it. ​ Creators sell intimacy to patrons. They sell “stuff” - perks - to customers.
·nadiaeghbal.com·
The perks of patronage