Entrata, founded in 2003, is the only comprehensive property management software provider with a single-login, open-access Platform as a Service (PaaS) system. Offering a wide variety of online tools including websites, mobile apps, payments, lease signing, accounting, and resident management, Entrata® PaaS currently serves more than 20,000 apartment communities nationwide. Entrata’s open API and superior selection of third-party integrations offer management companies the freedom to choose the technology and software that best fit their needs.
Entrata provides property management software to the multifamily housing industry and for more Top 25 student housing properties than any other provider. For college students, housing presents challenges that students need to consider before they decide where to live each semester. Chase Harrington, President and Chief Operating Officer at Entrata said, “If moving is stressful for students, imagine how it is for onsite staff who deal with hundreds of resident move-ins.” Entrata’s clients currently rely on individual pricing decisions and lack a data-driven pricing tool that can view historical occupancy trends and/or seasonality.
Entrata’s challenge was to develop an artificial intelligence/machine learning (AI/ML) tool that is designed for the student housing industry, enabling their customers to predict occupancy levels to optimize the price to offer potential renters of student housing.
