Political Polarization: Challenges, Opportunities, and Hope for Consumer Welfare, Marketers, and Public Policy - T.J. Weber, Chris Hydock, William Ding, Meryl Gardner, Pradeep Jacob, Naomi Mandel, David E. Sprott, Eric Van Steenburg, 2021
Political polarization is a marked political division in the population, characterized by multiple manifestations. The authors argue that it can affect consumer...