Design Software & Strategy

A survey to gain a better understanding of the professional design field of work.

A personal project I am working on, with the end goal of pulling off an all-black and white website.

For the past seven years, the Los Angeles-based artist has celebrated and mourned Black lives in his work. Smith's portraits are sometimes unfinished — a reflection of Black lives cut short.

Fine Acts is a global platform for socially engaged creative solutions.

Fine Acts collaborated with a dozen amazing Black typographers and lettering artists on an open pack of protest posters – ready to be used in action, all yours to print and share. Take them to the streets. Place them around your neighbourhood. Put them on your windows. Send them to friends and loved

When we built websites we usually started by defining the body text. The body text definition dictates how wide your main column is, the rest used to follow almost by itself. Used to. Until recently, screen resolution was more or less homogeneous. Today we deal with a variety of screen sizes and resolutions. This makes things much more complicated.

Hey guys! Welcome to episode 2 of redesigning logos. This week: COFFEE. If you have a logo you would like for me to redesign, shoot me a DM on instagram :) E...

Lessons from the initial failure of J.C. Penney's new pricing strategy. You must understand your customer's price conditioning and experiment.

Opinions on corporate and brand identity work

Find out how we approach consistent company style at Buffer: everything from voice and tone to the specific words we use (and don't use)

A UX competitor analysis gives you valuable insights that help in generating more profit and changing design elements of your product / service.

A game that helps you learn to kern type

The secret to any good design lies in the way its visual elements are organized and positioned in relation to each other. This is exactly what layout design is all about. Layout gives meaning to your design and makes it ...

Inside, we've found 71 inspirational and unique designs that are sure to get you in the creative spirit when it comes to designing your own.

Inspirational font combinations and color palettes free to use in your own designs.

A searchable archive of typographic design, indexed by typeface, format, and topic.

A typographic dating game that helps you learn how to pair typefaces.

Why do all memes look so similar? There are a few very good reasons.

How does Google personalize your ads? See how quantitative user research affects who Google believes you are, and what advertising you see.

An in-depth look at the bones of concept development and different types of connections you can make for your audience.

OptimalWorkshop explains the benefits of using a mixture of qualitative and quantitative research to identify design problems and direction, and lists examples of each type of research using a real world design problem.

Substantial research shows why color matters and how color plays a pivotal role in all our visual experiences.

This book was written in 1969 for a lettering course at the Pratt Institute. This chapter is a treasure trove on spacing - between letters, between lines, and between words. Lots of great examples and ideas here to improve your legibility in Layout 1, and a good head start for some of the ideas we'll discuss next class with creative typography.

Google Fonts is a great place to get free fonts of all kinds. Just keep in mind that you'll need to evaluate each typeface for quality, readability, and how it matches the information you're trying to communicate. Does the typeface have several weights to help you control hierarchy? Are the shapes balanced and easy to read for body copy? Great typefaces are at the root of great design. Good typography will support your design without becoming noticeable, while bad typography and typeface choice will detract from it.