CSS Prototyping
‘This is a simple trick to overlay a grid or a mock-up over a page you're styling. It will also allow you to edit content directly in the browser to see how your layout behaves depending on various lines of text.’
The 101 Greatest Advertising Headlines Ever Written!
"23. Hand Woven by the Mountain People of New Mexico."
A List Apart: Articles: Who Needs Headlines?
On writing good copy, especially headlines.