Mark Richardson: Remembering The Bottled Lightning Of 'Music Tumblr' (NPR)
For a brief moment, Tumblr played host to a tight-knit, but open-minded, community of music lovers who were thinking and writing deeply about music and its place in the world.
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In some ways, we were naïve. When Music Tumblr was humming, few people stopped to think that what we were really doing was providing free content to a large company that was trying to figure out how to turn that content into money. Just about everyone I can think of from the Music Tumblr days is now on Twitter, and just about all of them seem miserable there. You go to Twitter expecting the worst, and it rarely disappoints. As crazy as it sounds now, for a short while, in this time and place, social media seemed like a good idea. But there's always hope.