for the majority of small bands, touring is a necessary out-of-pocket promotional expense to drive sales for a new release, not a source of profit to offset sales. Not to mention the fact that there’s virtually no radio support for touring acts in all but the biggest cities, thanks to Clear Channel and deregulation leading to the outsourcing of local DJs. I think a lot of musicians love playing live in front of crowds, but hate everything else about touring, which is both financially and emotionally draining.

A followup to the article 'Do Fees Rationalize/Incentivize Communal-Culture Ecommerce?' checks in with actual musicians using the site, and finds that they're more or less unfazed by the change, and don't think it's evil by any means.