Graham Hill (Dr G) on LinkedIn: #cx #nba #journeyanalytics #journeyorchestration #conversationalmarketing
Personalize Me!
Personalise ME!... HOW PERSONALISATION (REALLY) WORKS
Personalise ME!... WHAT IS THE ‘OPTIMUM’ LEVEL OF PERSONALISATION
(13) Personalise ME!... WHAT PERSONALISED OFFERS DO CUSTOMERS REALLY WANT? | LinkedIn
Personalise ME!... PERSONALISATION’S PIVOT TO PARTNER PLATFORMS
FIVE GEN AI CASE STUDIES THAT SUPERCHARGE PERSONALISATION | LinkedIn
PERSONALISATION’S EVOLUTION… FROM PRODUCT TO PRIVACY
A MASTERCLASS IN EFFECTIVE PERSONALISATION - PART 3
PERSONALISATION IN ACTION: SPOTIFY WRAPPED
HOW PERSONALISATION CREATES & KEEPS CUSTOMER LOYALTY
PERSONALISATION BRIDGES THE MARKETER VS. CUSTOMER CHASM
Five Marketing Myths that Hold Back Personalization
Gen AI will Supercharge Personalization - But It Is Hard Work
PERSONALISATION NEEDS DATA SCIENCE AND CUSTOMER SCIENCE
FROM PERSONALISATION… TO CONVERSATIONAL MARKETING
PERSONALISATION DRIVEN BY CUSTOMER JOBS IS 44x MORE EFFECTIVE
COMPANIES NEED TO BALANCE PUSH AND PULL PERSONALISATION
HOW TO GET VALUE FROM YOUR PERSONALISATION MARTECH
CHOOSING THE RIGHT CONTEXT FOR PERSONALISATION
PERSONALISATION BRIDGES THE MARKETER VS. CUSTOMER CHASM
HOW TO GET CUSTOMERS TO VOLUNTEER MORE INFORMATION
DO WE NEED HYPER-PERSONALISATION? CUSTOMERS DON’T
PERSONALISATION APPLIES TO PRODUCTS TOO
CUSTOMER CONSENT IS THE FOUNDATION OF PERSONALISATION
CUSTOMER INTENT IS 70% OF PERSONALISATION SUCCESS
IT IS TIME TO PUT THE CUSTOMER IN PERSONALISATION
HOW PERSONALISATION DROVE A 35% RESPONSE RATE AT TOYOTA
A MASTERCLASS IN EFFECTIVE PERSONALISATION (Part 1)
PERSONALISATION REQUIRES CUSTOMER TRUST
PERSONALISATION NEEDS MORE THAN INTENT DATA & DETECTION