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Why did Apple pre-announce “more personalised Siri”? — Amy Worrall
Why did Apple pre-announce “more personalised Siri”? — Amy Worrall
On Apple's reliance on third party developer support for new features
the smart Siri will need buy-in from developers. Devs will tell the system about nouns and verbs that their apps know about — the semantics of the app’s data model objects, and the actions users can take upon them. Additionally, using this structured data, apps will tell the system what the user is doing right now, thus providing the context that Siri can become aware of. It’s all built on top of the existing Intents and UserActivities that apps have already been using to integrate with Shortcuts, Spotlight, and a bunch of other bits of the system. But using those is optional, and even for an app that’s got a head start, the new supercharged versions will require extra work to adopt.
Gone are the days where an eager group of independent developers would adopt every new technology springing forth from Cupertino, just because. Look at VisionOS — Apple promised the next big thing, but there’s no market for software there. (Jeff Johnson reports that in the first three weeks he only sold 21 copies of the Vision Pro version of his popular Safari extension StopTheMadness.) Beyond that, it is increasingly clear that Apple does things that benefit Apple, and many of those things do not benefit developers.
#companies/apple#platforms#product strategy#developer#developer relations#business/strategy#tech#apple-intelligence#ai
·amyworrall.com·
Why did Apple pre-announce “more personalised Siri”? — Amy Worrall
(2) Andy Matuschak on X: "Malleable software efforts may unexpectedly benefit from AI integration efforts! Apple wants Siri to be able to understand and act on data in apps, so it needs devs to expose their nouns and verbs. So we get high-DX modern versions of, roughly, AppleScript dictionary APIs!" / X
(2) Andy Matuschak on X: "Malleable software efforts may unexpectedly benefit from AI integration efforts! Apple wants Siri to be able to understand and act on data in apps, so it needs devs to expose their nouns and verbs. So we get high-DX modern versions of, roughly, AppleScript dictionary APIs!" / X
Apple wants Siri to be able to understand and act on data in apps, so it needs devs to expose their nouns and verbs. So we get high-DX modern versions of, roughly, AppleScript dictionary APIs! — Andy Matuschak (@andy_matuschak)
#apple-intelligence#ai#companies/apple
·x.com·
(2) Andy Matuschak on X: "Malleable software efforts may unexpectedly benefit from AI integration efforts! Apple wants Siri to be able to understand and act on data in apps, so it needs devs to expose their nouns and verbs. So we get high-DX modern versions of, roughly, AppleScript dictionary APIs!" / X
This is my favorite new feature in visionOS 2.0. I have always had double-vision my whole life, but after turning this on I experienced actual stereo depth for the first time ever. It was genuinely emotional.
This is my favorite new feature in visionOS 2.0. I have always had double-vision my whole life, but after turning this on I experienced actual stereo depth for the first time ever. It was genuinely emotional.
— Harlan Haskins (@harlanhaskins)
#examples#accessibility#demos#companies/apple#xr#visionOS#tech#vr#video#depth
·x.com·
This is my favorite new feature in visionOS 2.0. I have always had double-vision my whole life, but after turning this on I experienced actual stereo depth for the first time ever. It was genuinely emotional.
(1) † lucia scarlet 🩸 on X: ""ok but how do we know Private Cloud Compute is actually private. do we just take Apple's word for it" Wrong 1. they will regularly release images of the entire custom OS powering these servers for public inspection, along with a virtualisation environment, so security https://t.co/NUvmLYYAdh" / X
(1) † lucia scarlet 🩸 on X: ""ok but how do we know Private Cloud Compute is actually private. do we just take Apple's word for it" Wrong 1. they will regularly release images of the entire custom OS powering these servers for public inspection, along with a virtualisation environment, so security https://t.co/NUvmLYYAdh" / X
1. they will regularly release images of the entire custom OS powering these servers for public inspection, along with a virtualisation environment, so security… — † lucia scarlet 🩸 (@luciascarlet)
#reference#chips#privacy#security#open source#research#academic#companies/apple#apple-silicon#ai#servers#discourse/counterclaims
·x.com·
(1) † lucia scarlet 🩸 on X: ""ok but how do we know Private Cloud Compute is actually private. do we just take Apple's word for it" Wrong 1. they will regularly release images of the entire custom OS powering these servers for public inspection, along with a virtualisation environment, so security https://t.co/NUvmLYYAdh" / X
In case it isn't clear, what Apple has done is the reverse of the search deal (to OpenAI). Rather than get paid, whether they pay a lot or a little it won't matter it will be for a finite time. In this sense it is more like Apple Maps. They have insulated themselves from…
In case it isn't clear, what Apple has done is the reverse of the search deal (to OpenAI). Rather than get paid, whether they pay a lot or a little it won't matter it will be for a finite time. In this sense it is more like Apple Maps. They have insulated themselves from…
— Steven Sinofsky (@stevesi)
#product strategy#companies/apple#events#ai
·x.com·
In case it isn't clear, what Apple has done is the reverse of the search deal (to OpenAI). Rather than get paid, whether they pay a lot or a little it won't matter it will be for a finite time. In this sense it is more like Apple Maps. They have insulated themselves from…
Spencer | AI Prod on X: "@rsgnl The DOJ isn't suggesting Apple needs to do something like make sure their service works with other devices or applications. The claim is that Apple is going out of their way to make sure others can't work within their ecosystem. For example, at one point a developer has the same…" / X
Spencer | AI Prod on X: "@rsgnl The DOJ isn't suggesting Apple needs to do something like make sure their service works with other devices or applications. The claim is that Apple is going out of their way to make sure others can't work within their ecosystem. For example, at one point a developer has the same…" / X
The DOJ isn't suggesting Apple needs to do something like make sure their service works with other devices or applications.The claim is that Apple is going out of their way to make sure others can't work within their ecosystem. For example, at one point a developer has the same…— Spencer | AI Prod (@Spshulem) March 21, 2024
#discourse/counterclaims#companies/apple#see-replies#legal/laws#tech
·twitter.com·
Spencer | AI Prod on X: "@rsgnl The DOJ isn't suggesting Apple needs to do something like make sure their service works with other devices or applications. The claim is that Apple is going out of their way to make sure others can't work within their ecosystem. For example, at one point a developer has the same…" / X
AKHIL 🪡 on X: "my heretic belief is that it is possible to break out everything you need is already out there who ever manages to pull it off will end up redefining computing and build a multi hundred billion dollar business along the way" / X
AKHIL 🪡 on X: "my heretic belief is that it is possible to break out everything you need is already out there who ever manages to pull it off will end up redefining computing and build a multi hundred billion dollar business along the way" / X

AKHIL 🪡 on Twitter: > my heretic belief is that it is possible to break out. everything you need is already out there
> who ever manages to pull it off will end up redefining computing and build a multi hundred billion dollar business along the way
> Quote RT of @johnnulls: > > there does seem to be a problem with constructing a new world for personal/collaborative computing within the old one. “apps” sit at the end of a long chain of constraining factors, and reworking these seems to require effort at an industrial scale
> > the os and web environments are really not that amenable to radical designs, especially not when attempted by a small team
> > in many ways, you have to learn to love big brother (microsoft, apple, google) and conform to the laws within their jurisdictions
> > or, you have to attempt revolution from within their gates—without any real prospect for support or success
> > you have to embrace your role as a second-class citizen, or overthrow their rule and build your own kingdom (an endeavor that would require being an industry player)

#platforms#companies/apple#companies/google#companies/microsoft#mental models#design#ux#web#ideals#see-replies
·twitter.com·
AKHIL 🪡 on X: "my heretic belief is that it is possible to break out everything you need is already out there who ever manages to pull it off will end up redefining computing and build a multi hundred billion dollar business along the way" / X
Michael Darius on X
Michael Darius on X
Michael Darius discusses his work developing GarageBand from Logic Pro, summarizing that they aimed to simplify the professional music software while maintaining core functionality, and invested heavily in skeuomorphic design to make the experience feel intuitive like real studio equipment.
#bts#case-study#design#music#details#companies/apple
·twitter.com·
Michael Darius on X
🌀 on Twitter
🌀 on Twitter
I keep seeing people talk about the Meta Glasses & “the next iPhone moment” THE NEXT IPHONE MOMENT IS NOT IN THIS WAVE OF HARDWAREWe are returning to hardware multiplicity. Or what I call “INDIE HARDWARE” The iPhone represented a convergence momentNEXT IS AN EXPLOSION!!! pic.twitter.com/0FyJLcue8k— 🌀 (@HipCityReg) September 28, 2023
#tech#trends#future#platforms#threads#companies/apple
·x.com·
🌀 on Twitter
Kevin Kwok on Twitter
Kevin Kwok on Twitter
“Google pays Apple $20B a year to be their default search engine. That's 75% of Apple's entire research and development budget. @narayanarjun pointed out to me that Google's basically funding all of Apple's r&d haha. Should put that on back of every device”
#stats#antitrust#companies/google#companies/apple
·twitter.com·
Kevin Kwok on Twitter
Spencer | 🏗📈 on Twitter
Spencer | 🏗📈 on Twitter
A lot of people are confused by the Airbnb PM role change.Most people's current view of PMs is often how Google made the role of PMs - eng + product (project management and product strategy).Apple's always had more of an art view of PM - marketing + product vision.Product… https://t.co/dGfjfFa7YF— Spencer | 🏗📈 (@Spshulem) June 23, 2023
#project management#design#dev#business#business/strategy#companies/google#companies/apple
·twitter.com·
Spencer | 🏗📈 on Twitter
Joe Rossignol on Twitter
Joe Rossignol on Twitter
Fun fact: the new Mac Pro with the M2 Ultra chip (starting at $6,999) is up to 2× faster than the fastest Intel-based Mac Pro (started at $12,999). Double the performance for half the price. https://t.co/OpplIJPC2n— Joe Rossignol (@rsgnl) June 10, 2023
#apple-silicon#companies/apple
·twitter.com·
Joe Rossignol on Twitter
𝒥𝑜𝑒𝓁, 𝒶 𝒻𝓇𝒾𝑒𝓃𝒹 on Twitter
𝒥𝑜𝑒𝓁, 𝒶 𝒻𝓇𝒾𝑒𝓃𝒹 on Twitter
I have a crazy conspiracy theory about Apple, virtual reality, and avatars that I don't actually think is true but is too weird not to share.It starts with how Apple's corporate and AppleTV content...looks. pic.twitter.com/RTpm3uzcmr— 𝒥𝑜𝑒𝓁, 𝒶 𝒻𝓇𝒾𝑒𝓃𝒹 (@joeljohnson) June 7, 2023
#opinion#product strategy#vr#ar#cinematography#filmmaking#visionOS#business/strategy#threads#aesthetics#companies/apple
·twitter.com·
𝒥𝑜𝑒𝓁, 𝒶 𝒻𝓇𝒾𝑒𝓃𝒹 on Twitter
jaime brooks ☭ on Twitter
jaime brooks ☭ on Twitter
people were still buying music and the mp3 ecosystem that apple’s ipod marketing was driving millions of people to embrace was an incredible promo platform for indie stuff. everyone was going for it because success meant something: you could do 33k first week on warp. not anymore https://t.co/rE1pS46TP3— jaime brooks ☭ (@elite_gz) May 23, 2023
#music#business#marketing#streaming#spotify#trends#business/models#threads#companies/apple
·twitter.com·
jaime brooks ☭ on Twitter
Cabel on Twitter
Cabel on Twitter
It is really sad to me that Apple needs to start taking Casino Game Ad Money in order to make their line go up for the shareholders. When Steve introduced iAds and the whole pitch was, "These ads aren't garbage, you'll like these ads." This department shouldn't exist at all, imho https://t.co/VHOeryW5Ro— Cabel (@cabel) October 25, 2022
#metrics v humanities#advertising#companies/apple
·twitter.com·
Cabel on Twitter