Design Engineers tend to work on products and systems that involve adapting and using complex scientific and mathematical techniques. In essence, they work on high technical challenges that requires strong design consideration
tech has a tendency to consolidate roles. Interaction Designers, UX Designers, UI Designers, and Visual Designers became Product Designers. Graphic Designers, Illustrators, Communications Designers, and Marketing Designers became Brand Designers.
Design Engineers have deep knowledge in technological systems while scaling interface quality. They naturally fit in design crit or reviewing code with engineering.
three core areas Design Engineering is the top candidate for leading: product architecture, design infrastructure, and 0-1 R&D.
Design Engineers have the right skills to explore aspects such as information architecture of a product and also understand the technical logic of how such things function.
contributing to component libraries, building internal tools to increase efficiency, or prototyping new patterns and interactions to inform the future of their software.
Design infrastructure
When you’re dealing with an interaction with a Language Server Protocol (LSP) or layout engine for a site builder, you have to build the prototype in code.
Exploring new product directions can be a need for an early stage company needing to pivot in direction or an established company looking for new growth opportunities.
Under heading “0-1 R&D”
It’s uncertain if every company needs a Design Engineer. However, I am confident authoring environments or work with complex interactions/ data need Design Engineers. Snap, Retool, Replit, Uber, Square, Open AI, and The Browser Company are a few examples of companies that have Design Engineers on their software teams.