Google’s AI Overviews are changing the SEO landscape – a large percentage of SERPs now get an AI-generated response. Instead of relying solely on good organic positioning, visibility now also depends on content citation within an AI Overview. Since these overviews often take up the entire visible area of ​​the screen, organic search results are less prominent.For website owners this means that content strategies must be reviewed. In fact, it’s no longer just about getting a high ranking in search results, but about being precise and complete from a thematic point of view. The famous concept of E-E-A-T remains essential as Google favours pages with high authority on a given topic.

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