4.1 - Theory

Exploring design patents from tech companies

Design psychology is coming to the forefront as more companies are using neuroscience to design better user experiences.

Laws of UX is a collection of the maxims and principles that designers can consider when building user interfaces. It was created by Jon Yablonski.

Who said we don’t have tools?

There are many User Experience principles and laws that a Designer should always look to follow. In this article, we’ve chosen a handful…

User experience design (UXD, UED, or XD) is the process of manipulating user behavior[1] through usability, usefulness, and desirability provided in the interaction with a product.[2] User experience design encompasses traditional human–computer interaction (HCI) design and extends it by addressing all aspects of a product or service as perceived by users. Experience design (XD) is the practice of designing products, processes, services, events, omnichannel journeys, and environments with a focus placed on the quality of the user experience and culturally relevant solutions....

Like tech debt, UX debt accumulates over time and, if left unaddressed, leads to amplified user problems and costly cleanup efforts.

Avoid pitfalls and deliver value fast

Avoid pitfalls and deliver value fast

You’ve been asked to design a new feature. You’re not sure that this feature will work without broader changes to the product. However, no…

Part 1 of understanding how to design for people to make your products more efficient, effective, and delightful

Effects-based operations (EBO) is a United States military concept that emerged during the Persian Gulf War for the planning and conduct of operations combining military and non-military methods to achieve a particular effect.[1] An effects-based approach to operations was first applied in modern times in the design and execution of the Desert Storm air campaign of 1991. The principal author of the daily attack plans—then Lt Colonel, now retired Lt General David A. Deptula—used an effects-based approach in building the actual Desert Storm air campaign targeting plan.[2] Dept...

A design is a plan or specification for the construction of an object or system or for the implementation of an activity or process, or the result of that plan or specification in the form of a prototype, product or process. The verb to design expresses the process of developing a design. In some cases, the direct construction of an object without an explicit prior plan (such as in craftwork, some engineering, coding, and graphic design) may also be considered to be a design activity. The design usually has to satisfy certain goals and constraints, may take into account aesthetic, functiona...

Human-centered design (HCD) [also Human-centred design, as used in ISO standards] is an approach to problem solving, commonly used in design and management frameworks that develops solutions to problems by involving the human perspective in all steps of the problem-solving process. Human involvement typically takes place in observing the problem within context, brainstorming, conceptualizing, developing, and implementing the solution.

Some tools allow us to move pixels and some affect the bigger picture.

Diving into the longest relationship in design: Psychology & User Experience.

The qxScore is our single ‘quality of experience’ score combining both behavioral data and attitudinal data into an easy-to-understand UX metric.

Discover foundational practices for designing better products, featuring insights and interviews with the world's leading designers.

Discover your primer for helping to spark a design transformation, featuring insights and exercises from the world's leading design teams—all at DesignBetter.Co.

Your guide to DesignOps.

What really makes a great user experience and why

Some tools allow us to move pixels and some affect the bigger picture.

Decision fatigue paralyzes users and leads to poor decision-making… here’s how you avoid it.

Your design process is losing you money, you just haven’t realized it yet.

Hey! But my UX design practice is perfect! Thankfully, we don’t hear that very much but the truth is – the longer we’re in a job, the better we consider ourselves to be at that job. Sometimes, it’s wo...

With careful application of persuasive design, social and psychological triggers can be utilized to influence user behavior.

In this final article of the series, we’ll look into notifications UX and permission requests, and how we can design the experience around them better, with the user’s privacy in mind.