Podcasting

At last week's NAB in Las Vegas I moderated the podcast business session "Podcasting in 2018." Triton Digital revealed some "never before" seen data on podcasting.

Their coverage is important, but the intimate and important feeling of relating to the hosts is something mostly unique of podcasts.

Podcasters are marketing to the same people instead of focusing on the larger population of people who don't listen to podcasts. Why does everyone suck at podcast marketing? Read More.

Fresh off its relaunch as an app offering a suite of tools for podcasters, Anchor today is rolling a new feature that will make it easier for people to find someone to podcast with: Cohosts. As the name implies, the app will now connect you – sometimes immediately, if people are available – with another […]

Create video highlights to promote your podcast.

I have a fear that podcasters are taking the “build it and they will come” approach. Sit back, put your feet up, and wait for people to come, right? Wrong.

Messy Bun lets you setup a podcast easily by recording, editing, and publishing it all from one website. There's nothing to download and no special equipment to buy. Basic plans are free. Start your podcast today.

JACOBS MEDIA's TECHSURVEY 2018, which will have its debut at the upcoming WORLDWIDE RADIO SUMMIT 2018 at NOON on THURSDAY, MAY 3rd, consists of more than 64,000 respondents representing well more than 500 radio stations across NORTH AMERICA. The surveys were completed in JANUARY and FEBRUARY. THE JACOBS MEDIA team has been busily compiling the data and searching for new insights. Here's a sneak peek at one of the key data points from the study: Podcasting Continues Its Steady ...

Yes, but probably not for the reason you think.

Conferences, events and meetings for podcasters worldwide

COLUMBUS, Ohio (PRWEB) April 02, 2018 Podcasting pioneer Blubrry, a subsidiary of RawVoice, is working with SourceAudio to enable podcasters to use licensed music and full tracks in their episode

How Relay FM used marketing and memberships to amplify their podcast network.

You can use Squarespace to create and manage podcasts. Your built-in RSS feed lets you publish to Apple Podcasts and other subscription services, while your website can help listeners find archived...

In many cases, our job is to help brands understand when it’s NOT a good idea to make an original podcast. Here are those reasons…

Can podcasting buck the trend of faster, shorter online content?

As head of audio at the Guardian, Jason Phipps spends his waking hours creating podcasts and audio that capture the insight, wit and wisdom of our journalism – here’s how he does it

Audio is on the rise with podcasts becoming a favourite pastime among consumers of all ages. From 15-second credits and endorsements to short-form brand audio and branded shows, learn about the tools podcast publishers are building for sponsors and advertisers, get a better understanding on current guidelines and best practice for listening measurement, and leave with the skills to launch your brand's next podcast.

New consumer research shows that podcast listenership has risen to true mainstream levels. Yet questions persist about podcasting's future revenue potential. Some podcasting businesses are contemplating a transition to direct consumer revenue, but that transition will be tough.

Podtrac is the standard in podcast measurement. We have over 10 years experience measuring podcasts and podcast demographics. Podtrac publishes a monthly Top Podcast Ranking and Top Podcast Publisher Ranking.