An Anonymous Source Shared Thousands of Leaked Google Search API Documents with Me; Everyone in SEO Should See Them - SparkToro
On Sunday, May 5th, I received an email from a person claiming to have access to a massive leak of API documentation from inside Google’s Search division.
Does Turning On Page Content into FAQs Benefit SEO?
We’ve talked about FAQ schema a few times before– you can revisit those posts here, or here. From our testing we have often seen good returns from including FAQ schema even across different industries. In July of last year, we said that “67% of all FAQ schema tests we’ve run have resulted in a positive impact” and since then the trend has continued with most of our recent FAQ tests being positive too.
I’ve always known I was Black. I was born in Nigeria and lived there my entire life surrounded by other Black people. However, the colour of my skin was an irrelevant detail and not something I actively thought about until I decided to freelance and work with foreign clients. I could have taken the easy ... Read more
Who are the people that are making an impact in the SEO industry? We gathered a variety of people from the community supporting SEOs who are having a positive impact.
How to Build Category Pages for SEO - Master Guide
There’s a crazy rumor in SEO that Google doesn’t like to rank category pages. Nothing could be further from the truth. If you search, you’ll find 100s or 1000s of examples that prove the opposite. What Google actually doesn’t like to rank are: “Thin” pages that offer little unique value Pages that are mostly duplicate of ... Read more
Solicited Review: Cumulative Advantage by Mark Schaefer - Christopher S. Penn - Marketing Data Science Keynote Speaker
Solicited Review: Cumulative Advantage by Mark Schaefer Mark Schaefer asked me to review his latest book, Cumulative Advantage. It's a book based on the
Where Does SEO Belong In Your Web Design Process? — Smashing Magazine
The word “SEO” holds a lot of weight. We know how critical it is to the success of a website and, yet, it often becomes one of those things that’s left until the very end of a web design project to deal with.