Understand what Core Web Vitals are and why you should be tracking them.

Search Engine Land is the leading industry source for daily, must-read news and in-depth analysis about search engine technology.

Publishers scramble to fix Core Web Vitals while WordPress, plugin and theme developers seemingly decline to address those needs

Google Core Web Vitals will soon become a ranking factor. In this post, we'll explain what this feature includes and how to optimize for it!

How to improve CLS - Cumulative Layout Shift, one of the three Core Web Vitals. CLS can affect your page stability as well as SEO ranking.

Place labels are a feature of Google Maps that surfaces great content such as landmarks, businesses, and tourist attractions on our base map data. To see place labels on Google Maps, zoom in to a leve

Learn how to set up and use the new Google Search Console (GSC) to help you improve your site's SEO as well as fix any crawling, indexing, and UX issues.

Over time, Google has made many layout changes. This post examines what Google's new layout means for SEO and how to prepare your website for the changes.

Learn how to use Google Search Console to improve your online store's SEO, increase traffic, & make more sales. Discover common errors and how to fix them.

The Google E-A-T Algorithm Update of August 2018 (aka Google Medic Update) brings a bunch of changes to how Google judges websites. Learn how to adapt now!

Google axed their public PageRank score in 2016. But PageRank is still a core part of their algorithm. Learn how it works and why it's important in 2018.

For many years, there have been pervasive myths about where Americans search on the web, whether search is dying, whether Amazon (or Facebook, or Bing) is

Google opens AMP to any stakeholders interested in the project, and announces a new open governance model based on participation and colaboration

Want to easily visualize your Google Search Console data with a Google Data Studio dashboard? Annelieke explains how it can be done!

Google Search Console is a great tool to find out how your site is doing in the search engines and what to improve. In this beginner's guide we'll show you how to use it well!

Checking your Technology reports in Google Analytics can help you optimize your website. Not sure what it can do for your website? Annelieke explains the possibilities!

The web has made great progress in enabling fast experiences, but building a fast site today isn’t trivial. At Google, we analyze a lot of sites and have lea...

Just a few days ago, I found something that surprised me. A phone book. These still exist? After all, 60% of Americans use smartphones and tablets to search for local products and services. And that number only continues to grow. Information is at our fingertips. Why would you take the time to look up a business’ […]

Hey all! Today, I want to introduce my good friend, Andy. Andy has been helping small businesses improve their online presence for over a decade. When I mentioned that we were considering a blog post about metrics and analytics, he jumped at the opportunity to help. This post is a deep dive on Google Analytics…

Mobile is now more important than ever! Is your WordPress site ready? Check out the changes coming with Google's mobile-first index, how it will impact your site, and what you can do to ensure you see positive changes.

If you’re serious about SEO, you NEED to optimize for RankBrain. Why? Well, Google recently announced that RankBrain is Google’s third most important ranking signal. And it’s becoming more important every day. In today’s guide you’re going to learn everything you need to know about Google’s RankBrain algorithm. Let’s do this.

Discover techniques and tools for accelerating website success. Gain professional insights on search marketing, internet advertising, web design and more

Company says change is meant to provide more descriptive snippets.

The Google Knowledge Graph is rapidly growing in usage, so marketers and website owners need to learn what it is and how it can help with ranking in search.

The Knowledge Graph is Google's way of connecting information. These connections are presented in a visual way. Find out what it means.

Google wants to make it easier for you to index your pages so it's adding a dedicated URL submission form at the top of search results.

Facebook Twitter Google+ Pinterest LinkedIn Email WhatsApp Evernote SMSIt seems that it isn’t just users who are annoyed at the prevalence of fake news in search results and social media these days. G…