SEO

Are visitors feeling only lukewarm about your website? These science-based web design tips will help you create a site they will love instead.

As marketers, helping search engines understand what our content means is one of our most important tasks. Search engines can’t read pages like humans can, so we incorporate structure and clues as to what our content means. This post explores a series of on-page techniques that not only build upon one another, but can be combined in sophisticated ways.

A local citation is any mention of a business out on the web, consisting of the business name, address, phone number, website URL or some of these details.

Voice search is gaining popularity. But what will the future bring? Joost and Marieke discuss the pros and cons of voice and describe a possible future scenario

The main reason a website "hangs" or loads slowly usually results from trying to load a large resource. Resources like CSS, JavaScript, and images should Our expert on website speed offers his advice on how to make your website load fast on mobile. Improve the UX of your website today.

This quick field guide aims to help you protect your website, improve your marketing or simply discover why so many people troll the comments section with strange links.

Your All-In-One Link Building Tool with over 20x the link data & 30x the freshness as Open Site Explorer. Quickly find link building opportunities, track discovered and lost links over time, and create link tracking lists to see when you've gotten a link. Powerful link data to fuel smarter link building.

Welcome to the official channel for Google Analytics Solutions — powerful, integrated measurement and marketing analytics tools for businesses of all sizes. ...

Google Search Console is a great tool to find out how your site is doing in the search engines and what to improve. In this beginner's guide we'll show you how to use it well!

Improve your Analytics skills with free online courses from Google.

When it comes to adding social sharing buttons (e.g. “Share on Facebook”), I’m a big fan of Scriptless Social Sharing by Robin Cornett. The one thing I like to do when using it is add UTM parameters to the links that are shared. Here is the snippet I use to add UTM parameters to my URLs that are being shared.

With mobile traffic increasing on local business websites, web developers and designers are now tasked with a new responsibility. It’s no longer enough for websites to rank well — they need to rank well in local search results, too.

Google Correlate finds search patterns which correspond with real-world trends.

Can you guess how many keywords I rank for? Well, you are probably going to say 477,000 because I used that number in the title of this post. 😉 And it’s true, just look at the screenshot from Ahrefs. It shows the number of keywords I rank for. But what’s crazy is that I am […]

Search suggestions and completions from the top providers on the internet. Easy to use, fast and efficient. Hit the right arrow to change engines, and use your arrow keys to search without all the typing. Let the web help.

Checking your Technology reports in Google Analytics can help you optimize your website. Not sure what it can do for your website? Annelieke explains the possibilities!

Keyword research doesn’t have to be a marathon bender. A brisk 30-minute walk can provide incredible insights — insights that connect you with a wider audience on a deeper level.

The web has made great progress in enabling fast experiences, but building a fast site today isn’t trivial. At Google, we analyze a lot of sites and have lea...

Learn how to use developer tools to identify and fix front-end performance bottlenecks on your legacy sites.

Google changed the meta description length. It went back to around 155 characters, as it used to be. Marieke advises what to do and how this affects the Yoast SEO plugin.

This ultimate guide covers small business SEO. Want your site to rank high in the local search results? Read about it here!

We analyzed 10 million mobile keywords and dissected 1.3 million featured snippets on Google. Check out the results and find out what you have to do obtain some featured snippets for your site.

This week I held a free training webinar for the iThemes community. In this session, I went back to basics to discuss what matters in SEO and how these core fundamentals apply to today's search technology.

Search engines have evolved in leaps and bounds these past few years. This year, there are a number of things that need to be kept in mind with regard to SEO. This article aims to provide all the information you need to know.

Is your competition outranking you in Google, Yahoo or Bing? You can beat them, through search engine optimization or SEO. Enroll in the free course ‘SEO for Beginners’ and find out how to make your site rank higher. In only 2 hours of video, created by Yoast, the worldwide expert on SEO. Get access now.

Add ability to set a default Featured image for schema.org markup, an extension for the Schema plugin.

Get the next generation of Schema Structured Data to enhance your WordPress site presentation in Google search results.

For best SEO performance, the default schema provided by the Genesis Framework may not be the best thing to use. There Aare plugins created that does all of this.