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8 Types Of Brand Extension | Branding Strategy Insider
8 Types Of Brand Extension | Branding Strategy Insider
Consumer brand folks spend a lot of time thinking about brand extension, taking a success in one product and extending it to more. There are eight defined ways of extending the brand, and while some of them don't obviously apply to EB'ers, there are some that will turn your gears quite a bit.
·brandingstrategyinsider.com·
8 Types Of Brand Extension | Branding Strategy Insider