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Helen Edwards: Your employer brand means just as much to consumers
Helen Edwards: Your employer brand means just as much to consumers
Oh, hey. Here’s Marketing Week making a clear case for how your employer brand supports your customer brand. Trust me, they don’t care about recruiting or niceties like candidate experience. They only can about making and keeping customers. Slip this under your CMO’s door.
·marketingweek.com·
Helen Edwards: Your employer brand means just as much to consumers