This is a much better view than the one from your middle seat.

Jellyfish is a BAFTA and EMMY award-winning VFX and animation company based in London. Over 150 artists dedicated to creating stunning moving pictures.

It’s still early days for virtual reality, but filmmaker Chris Milk is bullish about the possibilities. Here, the man who melted the Internet with projects for Arcade Fire and Johnny Cash mulls the…

The experience of “reality” is a result of our sensory organs delivering information about the external world to our brains via electrical stimulus. The brain interprets this input and creates our reality. The ultimate goal of virtual reality (VR) is to achieve a true replacement for the external world as the source of these stimuli, thus creating true immersion, and a sense of “presence” that makes the virtual world seem just as real as the physical.

An American University grad student, Emiliano Ruprah, has made the first movie for VR headsets. Here's how. (You can see the low-budget action flick in all its fully-immersive glory at this weekend's DC Independent Film Festival.)

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As a solo artist, what happens when you land a gig with a budget for crew? Your most important relationship will be with your Director of Photography.

ScreenSkills

Virtual reality headset shipments will create a $2.8 billion market by 2020.

Augmented and virtual reality hardware is to become a $4 billion market by 2018, an analytics firm has predicted

Digi-Capital expecteds augmented reality to be four times bigger than VR market.

Virtual reality and augmented reality are exciting - Google Glass coming and going, Facebook’s $2 billion for Oculus, Google’s $542 million into Magic Leap, not to mention Microsoft’s HoloLens. There are amazing early-stage platforms and apps, but VR/AR in 2015 feels a bit like the smartphone market before the iPhone. We’re waiting for someone to say “One more thing…” in a way that has everyone thinking “so that’s where the market’s going!”

According to Digi-Capital, the augmented reality market is projected to generate $120 billion in revenue, compared to just $30 billion for the virtual reality market.

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In the second volume of The Best Digital Marketing Campaigns in the World, best-selling author Damian Ryan presents an international showcase of the most successful digital marketing campaigns in recent history, analysing what they did right and their impact. This privileged insight into some of the freshest, most creative thinking in the industry covers 40 new campaigns from 40 different agencies/brands around the world, 16 in the UK, 5 in the US/Canada, and the rest from Europe, Australia, the Middle East and North Africa, South Africa and South America.Full of behind-the-scenes insights ...

Executive Producer - Geoff Guinta

Jens Magnus Karlsson resides in Brooklyn. He is Chief Creative Officer and co-founder of Your Majesty Co., a digital agency with offices in North America and Europe.

NEW YORK, Feb. 12, 2014 /PRNewswire/ -- McCann Erickson was recognized in The Gunn Report 2013 for a number of first-place global rankings, including the...

Mat Bisher's work.

Last year, granola-bar brand Nature Valley and ad agency McCann Erickson, New York, unveiled one of the most ambitious digital campaigns of the year, Nature Valley Trail View, which created a first-of-its-kind interactive hiking experience thanks to teams who used Google Street View technology to map trails in three National Parks—the Grand Canyon, the Great Smoky Mountains and Yellowstone. The effort won two gold Lions at Cannes and legions of fans across the nation.Today, agency and client unveiled the next evolution of the site, with three main improvements: more trail view footage (part...

Today I was interviewed on the Daily Edition about virtual reality, in the wake of Facebook’s acquisition of Oculus Rift. You can click on the image below to watch a video of the segment. It is staggering that the very old idea of ‘virtual reality’ is finally about to reach its fruition with new technologies …