Neuro-Insight-WOW-Media-Study-Final.pdf
Digital billboards: The new star of the OOH town - Exchange4media
OOH industry observers are unanimous that digital billboards have emerged to be an effective canvas with data capabilities
2022 estimating that there were 60,000 connected screens in India as compared to 55,000 in 2020. This number is expected to reach 90,000 screens by 2025. Also, the share of DOOH revenues is likely to reach 15% by 2024.
Digital Billboards Consume Large Amounts of Energy, Analysis Shows
D&NE070403f.pdf
ICROL-Digital_Billboards.pdf
DigitalBillboardLuminanceRecommendation_ver7.pdf
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et14sdg8011_digitalbillboardreport_2014-7.pdf