.SUSS

- Cumulative shipment: 50 million units in June

First, the 50 million mark is generally reserved for truly famous products; household names that people still remember 20 years after they were introduced.

As just one example, Michael Jackson’s Thriller, said to be the best-selling album of all time, is the only one estimated to have sold over 50 million copies worldwide over its lifetime; his other albums haven’t come close.

Sony took over 10 years to sell its 50 millionth Walkman, noting that it had shipped 50 million by the device’s 10th anniversary.

Similarly, according to Mobile Ecosystem, it took around 12 years for multiple brands of wireless phones to collectively reach the 50 million mark, and more than 15 for computers or TVs to do so. By contrast, the iPod would have done it in only 5 years even if it took Apple until this November; 4.5 years if earlier.