How to Find the Right Keywords for Your Business: Interview with Clemency Wright, MMA2022 Jury
This year, we are lucky to have Clemency on the jury team for the Media Management Award. We caught up with her to hear more about the world of keyword consulting, why this matters to organizations, and how the Media Management Award contributes.
Article Accelerates Content Workflows With Widen Integrations
By integrating Widen’s digital asset management (DAM) system with other key software solutions, Article has optimized workflows to keep pace with business growth.
6 Benefits of Self-Service Marketing [Updated 2022]
Organizations are looking towards self-service marketing to streamline processes for local teams and facilitate local efforts at the corporate. Here's how SaaS martech can help.
How to Build a Realistic DAM Roadmap for Your Enterprise
Digital Asset Management is not a project that you complete and move on to something else. Rather, DAM is a journey where the enterprise evolves its capabilities over time. Without a plan this journey can be long and meandering. The most successful enterprises have a roadmap based on firm foundations that provides business value for both today and an unpredictable future. Enterprises are at different phases in their Digital Asset Management journeys.
Digital asset management can help your eCommerce business flourish by reducing downtime on managing media assets (images, photos, videos). Learn more through the link.
Branding vs Marketing: Understanding the Differences and Fine Lines Between the Two
Branding vs marketing are terms commonly confused with each other. The truth is there are key differences that set them apart. Read this guide to find out!
Freelancers and firms are starting to feel limited by the features of cloud services like Google Drive & Dropbox that offer ‘one-size-fits-all’ solutions.
Digital assets are increasing at such a rapid pace that organizations struggle to contain them, let alone optimize them. What are digital assets? The list keeps expanding, but common examples include videos, images, product descriptions, Excel files, audio files, and more.
Brandpad go beyond guidelines with the introduction of Brand Activation Management for bigger brands
Following its launch in 2018, Brandpad’s interactive brand guideline solution has been utilised by more than 3,500 companies and studios. However, the time has come to move to the next level and cater for brands of all shapes and sizes. The solution? Brandpad have collaborated with fellow Norwegian company and brand activation management tool Papirfly to integrate a host of new features capable of fulfilling all of a brand’s wants and needs.