Optimize Your Media Supply Chain: The Blueprint for Composable Architecture (and the Role of DAM)
Explore our Reference Technical Blueprint (RTB), a tool offering a detailed overview of systems and composable reference architecture to streamline the media supply chain for enterprise brands.
There is clear legislation governing data privacy in the UK and EU, but what about in the United States? We explore the key privacy laws you need to be aware of.
Historically, language model systems have been limited by taking in a single input modality, text. GPT-4 with Vision allows the model to take in images and a...
The Importance of Digital Asset Governance in Today's World
The Importance of Digital Asset Governance in Today’s World The term “digital asset governance” has become a commonly used buzzword, but it’s also a strategic necessity for organizations that want to thrive in a content-centric environment. Digital asset governance refers to systematically managing, controlling, and optimizing digital assets throughout their lifecycle. “Content is king” is […]
Storytelling in the Digital Age: Leveraging DAM to Craft Compelling Narratives
Storytelling in the Digital Age: Leveraging DAM to Craft Compelling Narratives Part of the reason brands like Nike and Apple have become household names is that they have perfected the art of storytelling. To this day, people talk about Apple’s iconic “1984” Super Bowl commercial. The same is true for the Coca-Cola “Share a Coke” […]
Why DAMs Should Outsource Creative Tools Integration
It is practically impossible for DAM vendors in 2024 to not offer some kind of Creative Tools integration, certainly if they wish to acquire and retain enterprise clients. What used to be a 'nice to have' is now a 'must have' for an Enterprise DAM to be worthy of that description.
Understanding the Critical Difference Between UI and UX in DAM
In DAM, sleek UI grabs attention, but UX determines success. Learn why you should prioritize usability over aesthetics for productivity and ROI in DAM.