We did the math on AI’s energy footprint. Here’s the story you haven’t heard.
The emissions from individual AI text, image, and video queries seem small—until you add up what the industry isn’t tracking and consider where it’s heading next.
Soundtrack: Mack Glocky - Chasing Cars
Last week, I spent a great deal of time and words framing the generative AI industry as a cynical con where OpenAI's Sam Altman and Anthropic's Dario Amodei have used a compliant media and braindead investors to frame unprofitable, unsustainable, environmentally-damaging and mediocre cloud