Designing a modern data catalog at Microsoft to enable business insights
In this digital age, data is a strategic asset, and creating a modern data catalog is key to finding and connecting siloed enterprise data, which enables people to ask important questions and gain business insights. Microsoft used feedback from end users to develop an intuitive data catalog that incorporates discoverability, traceability, and access management. To gain adoption for the catalog, the team generated excitement through a structured marketing campaign that used internal social channels, posters and digital signage.