Why media companies struggle to act like tech companies
Quality journalism doesn’t scale like tech; in fact, that may be one of its greatest features.
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Stripe, Hubspot, And JP Morgan Are Buying Audiences. Why Acquiring Media Companies And Communities Is About To Explode - CB Insights Research
Instead of renting an audience, companies are realizing that owning their audiences and going direct can lower CAC and increase LTV. Here are our predictions for the media companies that technology and financial services companies should have on their M&A radar.
Newsrooms need to think more like tech giants
If they want to survive and thrive, news companies must focus on what people really need from them and create products that go beyond journalistic content
SSO | Washington Post eyes ‘Zeus Pass’; shared-user, content, ad network for partner sites | Information Trust Exchange Governing Association