Startups: This is what you should be asking investors for outside of capital
In the capital rush, investors' wallets have lost their might. Startups need to be asking for investors' expertise, tools to scale and brand weight, in order to serve needs that go beyond the financial. If an investor can't provide these things in 2021, they shouldn't be on your radar, writes Luisa Rubio Arribas, head of Wayra X.