What Is Bounce Rate And How To Reduce On A Website blog by Wood Box Digital
The bounce rate is an important metric for successfully analyzing the performance of your website. It is a kind of web analytics data that measures the activities of website visitors on a single webpage or across the entire site. In this article, we will thoroughly explore bounce rates, including their calculation technique, differentiation from exit rates, guidelines for an appropriate bounce rate, the use of web analytics to monitor this metric, and ideas for improving the data.