After many years of writing for big companies, a few universal truths have emerged from hundreds of projects, no matter the budget: Having a clear audience is critical for creation, promotion, and sales. Having a clear goal is existential for the project and ultimately the company. It’s rar
I didn’t consider myself creative until my mid-twenties. I played sports my entire life and failed at school. What has helped me—and continues to—is to look at creativity as a daily practice. To do something repeatedly until I change who I become.
No notebook is perfect, but the reMarkable comes really close
The reMarkable is a premium e-ink notebook. Imagine a Kindle, but you can write on it. It has become my daily notebook. I take all my meeting notes on it, dump my ideas and designs, and carry it with me everywhere. As a bonus, it also has replaced
Some folks think of marketing as something that is done to people. A hustle, a hype, a stealing of attention. We need a name for that, but I don’t think that’s marketing. On the other h…
The reason I keep this blog is so I have a place to write freely and creatively without having an outcome attached to it. Having a blank page to express myself on is very important. Not just for me, but for everyone. Butcher and Photography I was texting back and forth with Josh yesterday. Josh is one of my best friends. He lives in Ohio.
There was a time when liberal ideals of self-determination, self-regulation, and free-range independence naturally extended to parenting as well. Such ideals were seen in stark opposition to conservative parenting based on obedience, discipline, and reverence. Today it seems like these roles are often reversed. The strictest parents I ...
Why Podcasts Are My New Wikipedia —the Perfect Informal Learning Resource
In this article, I explain why podcasts replaced a lot of my Wikipedia usage for informal learning. I also talk about how I listen to five-plus hours of podcas…
A number of friends have been asking us how to buy crypto assets. This is not the first time we’ve gotten this question and it won’t be the last. When I first started getting this question, my answer was “open a Coinbase account and buy Bitcoin.” Then there was a period when my answer was […]
A Complete Ulysses Writing Workflow – The Sweet Setup
This is how I’ve set up my Ulysses app to fit my various writing adventures. I’ve worked to keep it simple and dumbed-down. This ensures it doesn’t require a lot of mental overhead to keep organized, and it ensures my brain is on the writing rather than the meta.