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X 上的 Megan Thompson-Munson：“Today I channeled my energy into this very unofficial but passionate petition for scientists to start drawing icebergs in their stable orientations. I went to the trouble of painting a stable iceberg with my watercolors, so plz hear me out. (1/4) https://t.co/rtkCYub38b” / Twitter
X 上的 Megan Thompson-Munson：“Today I channeled my energy into this very unofficial but passionate petition for scientists to start drawing icebergs in their stable orientations. I went to the trouble of painting a stable iceberg with my watercolors, so plz hear me out. (1/4) https://t.co/rtkCYub38b” / Twitter
(1/4) — Megan Thompson-Munson (@GlacialMeg)
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X 上的 Megan Thompson-Munson：“Today I channeled my energy into this very unofficial but passionate petition for scientists to start drawing icebergs in their stable orientations. I went to the trouble of painting a stable iceberg with my watercolors, so plz hear me out. (1/4) https://t.co/rtkCYub38b” / Twitter
If you're selling a product make sure the buyer knows how much effort has gone into it. Exactly the same product will be rated higher if people think the production was time consuming
If you're selling a product make sure the buyer knows how much effort has gone into it. Exactly the same product will be rated higher if people think the production was time consuming
In the study shown below Kruger got people to read a poem, sometimes he told them the poet took… — richard shotton (@rshotton)
#twitter
·x.com·
If you're selling a product make sure the buyer knows how much effort has gone into it. Exactly the same product will be rated higher if people think the production was time consuming
Bullets before cannonballs: a lovely allegory from Jim Collins in Great by Choice about the value of testing multiple options, before committing to one
Bullets before cannonballs: a lovely allegory from Jim Collins in Great by Choice about the value of testing multiple options, before committing to one

这段文字描述了两种不同的策略来应对敌船逼近的情境。

第一种策略：

  • 你有有限的火药。
  • 你把所有的火药用来发射一颗大炮弹。
  • 炮弹飞过海洋，偏离目标40度。
  • 你发现火药用尽了，于是你死亡了。

第二种策略：

  • 你看到敌船逼近，用一点火药发射一颗子弹。
  • 子弹偏离目标40度。
  • 你再发射另一颗子弹。
  • 这颗子弹偏离30度。
  • 你再发射第三颗子弹，只偏离10度。
  • 最后一颗子弹击中目标。
  • 你然后用剩下的所有火药发射大炮弹，击中敌船，最终生还。

这个故事展示了渐进试探和调整的重要性，而不是一次用尽所有资源。通过小步测试和校准，你可以逐步接近目标，最终成功。这是一个关于策略和资源管理的教训。

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Bullets before cannonballs: a lovely allegory from Jim Collins in Great by Choice about the value of testing multiple options, before committing to one
X 上的 Kpaxs：“Great framework for high-velocity decision making at @amazon: • Make high-quality decisions quickly to maintain energy & momentum • Use a lightweight process for reversible decisions • For most decisions, 70% of the information is enough • "Disagree and commit" to avoid slow https://t.co/FyxP4X4qki” / Twitter
X 上的 Kpaxs：“Great framework for high-velocity decision making at @amazon: • Make high-quality decisions quickly to maintain energy & momentum • Use a lightweight process for reversible decisions • For most decisions, 70% of the information is enough • "Disagree and commit" to avoid slow https://t.co/FyxP4X4qki” / Twitter
• Make high-quality decisions quickly to maintain energy & momentum • Use a lightweight process for reversible decisions • For most decisions, 70% of the information is enough • "Disagree and commit" to avoid slow… — Kpaxs (@Kpaxs)
·x.com·
X 上的 Kpaxs：“Great framework for high-velocity decision making at @amazon: • Make high-quality decisions quickly to maintain energy & momentum • Use a lightweight process for reversible decisions • For most decisions, 70% of the information is enough • "Disagree and commit" to avoid slow https://t.co/FyxP4X4qki” / Twitter
X 上的 NurseKelsey (she/her) 🌈✨🎉❤️🏳️‍🌈：“Recently I learned that the act of sending your friends & family little videos and tweets and memes you find online it’s called pebbling, like how penguins bring pebbles back to their little penguin loved ones 🥹” / Twitter
X 上的 NurseKelsey (she/her) 🌈✨🎉❤️🏳️‍🌈：“Recently I learned that the act of sending your friends & family little videos and tweets and memes you find online it’s called pebbling, like how penguins bring pebbles back to their little penguin loved ones 🥹” / Twitter
— NurseKelsey (she/her) 🌈✨🎉❤️🏳️‍🌈 (@nursekelsey)
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X 上的 NurseKelsey (she/her) 🌈✨🎉❤️🏳️‍🌈：“Recently I learned that the act of sending your friends & family little videos and tweets and memes you find online it’s called pebbling, like how penguins bring pebbles back to their little penguin loved ones 🥹” / Twitter
X 上的 Shaan Puri：“How do you become the type of person who makes great decisions? I fill this out everytime I make a major decision (eg. big investment, start/sell a company, etc.) Then I re-visit it ~1 year later and look at my line of thinking. Without writing it down, I lie to myself later https://t.co/xDxGW02HRF” / Twitter
X 上的 Shaan Puri：“How do you become the type of person who makes great decisions? I fill this out everytime I make a major decision (eg. big investment, start/sell a company, etc.) Then I re-visit it ~1 year later and look at my line of thinking. Without writing it down, I lie to myself later https://t.co/xDxGW02HRF” / Twitter
I fill this out everytime I make a major decision (eg. big investment, start/sell a company, etc.) Then I re-visit it ~1 year later and look at my line of thinking. Without writing it down, I lie to myself later — Shaan Puri (@ShaanVP)
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X 上的 Shaan Puri：“How do you become the type of person who makes great decisions? I fill this out everytime I make a major decision (eg. big investment, start/sell a company, etc.) Then I re-visit it ~1 year later and look at my line of thinking. Without writing it down, I lie to myself later https://t.co/xDxGW02HRF” / Twitter
Excellent copy on this Van's Aircraft page. Honest, relatable, casual, but still confident. Sounds like you're listening to a competent person describing something, not a desperate company selling something.
Excellent copy on this Van's Aircraft page. Honest, relatable, casual, but still confident. Sounds like you're listening to a competent person describing something, not a desperate company selling something.
非常自信，而又专业地介绍自己的产品，而不是让客户付钱
·x.com·
Excellent copy on this Van's Aircraft page. Honest, relatable, casual, but still confident. Sounds like you're listening to a competent person describing something, not a desperate company selling something.
(1) X 上的 Kunal Shah：“Happiness comes from being in the moment. But same applies to any bad behavior. All bad behavior comes from not thinking or acting long term but choosing the path of reacting. Reactions is being in the moment.” / Twitter
(1) X 上的 Kunal Shah：“Happiness comes from being in the moment. But same applies to any bad behavior. All bad behavior comes from not thinking or acting long term but choosing the path of reacting. Reactions is being in the moment.” / Twitter
But same applies to any bad behavior. All bad behavior comes from not thinking or acting long term but choosing the path of reacting. Reactions is being in the moment. — Kunal Shah (@kunalb11)
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(1) X 上的 Kunal Shah：“Happiness comes from being in the moment. But same applies to any bad behavior. All bad behavior comes from not thinking or acting long term but choosing the path of reacting. Reactions is being in the moment.” / Twitter
X 上的 LM Sacasas：“"You must either make a tool of the creature, or a man of him. You cannot make both." Stumbled on these lines from John Ruskin, circa 1850. https://t.co/sLr54UQaqg” / Twitter
X 上的 LM Sacasas：“"You must either make a tool of the creature, or a man of him. You cannot make both." Stumbled on these lines from John Ruskin, circa 1850. https://t.co/sLr54UQaqg” / Twitter
“你要么把这个生物变成工具，要么把他变成一个人。你不能两者兼得。人类并非为了像工具一样精确和完美地工作而生。如果你想从他们那里得到这种精确，让他们的手指像齿轮一样测量度数，让他们的手臂像圆规一样画曲线，你必须使他们失去人性。他们精神的所有能量都必须用来制造齿轮和圆规……另一方面，如果你想把工作生物变成一个人，你就不能把他当作工具。让他开始想象，思考，尝试做任何有价值的事情；那种机器般的精确立刻消失。所有的粗糙，迟钝，所有的无能都显现出来；羞耻接连羞耻，失败接连失败，一次次停顿；但他那全部的威严也会显现出来；我们只有在看到乌云笼罩时，才能知晓他的高度。”
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X 上的 LM Sacasas：“"You must either make a tool of the creature, or a man of him. You cannot make both." Stumbled on these lines from John Ruskin, circa 1850. https://t.co/sLr54UQaqg” / Twitter
X 上的 Jason Fried：“I recently took up drumming. Again. One of the first things you realize, other than you suck, is that you’re gripping the sticks too hard. A tight grip denies certain degrees of freedom, limits subtlety, and ups the fatigue factor. Plus you give up the gift of bounce the drum” / Twitter
X 上的 Jason Fried：“I recently took up drumming. Again. One of the first things you realize, other than you suck, is that you’re gripping the sticks too hard. A tight grip denies certain degrees of freedom, limits subtlety, and ups the fatigue factor. Plus you give up the gift of bounce the drum” / Twitter
One of the first things you realize, other than you suck, is that you’re gripping the sticks too hard. A tight grip denies certain degrees of freedom, limits subtlety, and ups the fatigue factor. Plus you give up the gift of bounce the drum… — Jason Fried (@jasonfried)
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X 上的 Jason Fried：“I recently took up drumming. Again. One of the first things you realize, other than you suck, is that you’re gripping the sticks too hard. A tight grip denies certain degrees of freedom, limits subtlety, and ups the fatigue factor. Plus you give up the gift of bounce the drum” / Twitter
X 上的 derek guy：“be very careful of who calls themselves a "tailor" or describes their work as "bespoke." a tailor is someone who knows how to sew. bespoke refers to a specific process. many times, people who use these words are marketers, with many doing MTM in factories.” / Twitter
X 上的 derek guy：“be very careful of who calls themselves a "tailor" or describes their work as "bespoke." a tailor is someone who knows how to sew. bespoke refers to a specific process. many times, people who use these words are marketers, with many doing MTM in factories.” / Twitter
— derek guy (@dieworkwear)
·twitter.com·
X 上的 derek guy：“be very careful of who calls themselves a "tailor" or describes their work as "bespoke." a tailor is someone who knows how to sew. bespoke refers to a specific process. many times, people who use these words are marketers, with many doing MTM in factories.” / Twitter
X 上的 Bill Winterberg, CFP®️：“via today's @podcastnotes of @nntaleb: "Satisficing is essentially a decision-making strategy where individuals aim for solutions that are satisfactory or “good enough” rather than optimal" Indeed. "Satisficing" by financial planners seems to be more effective than optimizing.” / Twitter
X 上的 Bill Winterberg, CFP®️：“via today's @podcastnotes of @nntaleb: "Satisficing is essentially a decision-making strategy where individuals aim for solutions that are satisfactory or “good enough” rather than optimal" Indeed. "Satisficing" by financial planners seems to be more effective than optimizing.” / Twitter
"Satisficing is essentially a decision-making strategy where individuals aim for solutions that are satisfactory or “good enough” rather than optimal" Indeed. "Satisficing" by financial planners seems to be more effective than optimizing. — Bill Winterberg, CFP®️ (@BillWinterberg)
·twitter.com·
X 上的 Bill Winterberg, CFP®️：“via today's @podcastnotes of @nntaleb: "Satisficing is essentially a decision-making strategy where individuals aim for solutions that are satisfactory or “good enough” rather than optimal" Indeed. "Satisficing" by financial planners seems to be more effective than optimizing.” / Twitter
The stolen thunder effect is the idea that if you admit a flaw in your product (or argument), the rest of your claims become more believable. After all your admission has proves your honesty
The stolen thunder effect is the idea that if you admit a flaw in your product (or argument), the rest of your claims become more believable. After all your admission has proves your honesty
This ad from Citroen applies that idea to great effect — richard shotton (@rshotton)
#marketing
·twitter.com·
The stolen thunder effect is the idea that if you admit a flaw in your product (or argument), the rest of your claims become more believable. After all your admission has proves your honesty
X 上的 Liv Boeree：“Intelligence is knowing how to win the game. Wisdom is knowing which game to play in the first place.” / Twitter
X 上的 Liv Boeree：“Intelligence is knowing how to win the game. Wisdom is knowing which game to play in the first place.” / Twitter
Intelligence is knowing how to win the game. Wisdom is knowing which game to play in the first place.— Liv Boeree (@Liv_Boeree) December 31, 2022
Intelligence is knowing how to win the game. Wisdom is knowing which game to play in the first place.
·twitter.com·
X 上的 Liv Boeree：“Intelligence is knowing how to win the game. Wisdom is knowing which game to play in the first place.” / Twitter
richard shotton on Twitter / X
richard shotton on Twitter / X
Tom Lichtenheld (the Fallon art director behind many of the great Porsche ads) on the advice he would give a creative starting out on their career today Via interview with@davedyecomhttps://t.co/Rvsee70Y5V pic.twitter.com/0NtVhlDgTc— richard shotton (@rshotton) April 16, 2024
·twitter.com·
richard shotton on Twitter / X
X 上的 James Clear：“If you already live a comfortable life, then choosing to make more money but live a worse daily life is a bad trade. And yet, we talk ourselves into it all the time. We take promotions that pay more, but swallow our free time. We already have a successful business, but we break…” / Twitter
X 上的 James Clear：“If you already live a comfortable life, then choosing to make more money but live a worse daily life is a bad trade. And yet, we talk ourselves into it all the time. We take promotions that pay more, but swallow our free time. We already have a successful business, but we break…” / Twitter
If you already live a comfortable life, then choosing to make more money but live a worse daily life is a bad trade.And yet, we talk ourselves into it all the time. We take promotions that pay more, but swallow our free time. We already have a successful business, but we break…— James Clear (@JamesClear) April 11, 2024
·twitter.com·
X 上的 James Clear：“If you already live a comfortable life, then choosing to make more money but live a worse daily life is a bad trade. And yet, we talk ourselves into it all the time. We take promotions that pay more, but swallow our free time. We already have a successful business, but we break…” / Twitter